It seems like just yesterday that the denomination was drilling into our heads that red and black were by far the most eye-catching colors to use in our branding. Apparently the human brain is now more into aqua, since the newbranding guidelines out of Cleveland include these new versions of our traditional crest and the newfangled comma.
To be perfectly honest, I am rather disappointed. I don't mind the new color, but wish they'd left the font and the cross and crown alone. The new rounder shape also seems to have a less "classic" feel.